Insurance Leads for Sale

Prospects actively shopping for auto, home, health, life, or commercial insurance coverage. Insurance leads are among the most valuable B2C leads due to recurring commissions.

$2–$35
per lead (typical range)
6
typical data fields

Typical Data Fields

FieldDescriptionExample
Full NameProspect nameMichael Brown
EmailContact emailm.brown@example.com
PhonePhone number(555) 678-9012
Insurance TypeAuto, home, health, life, commercialAuto
Current ProviderExisting insurance companyState Farm
Coverage AmountDesired coverage level$500,000

Sample Data Preview

Full NameEmailTypeStateCurrent Provider
David Kimd.kim@email.comAutoTXGEICO
Amy Torresa.torres@email.comHomeFLAllstate

Sample data shown with anonymized values for preview purposes.

Tips for Buyers

  • Focus on leads who are actively comparing quotes — they convert 5x better
  • Multi-line leads (home + auto) are more valuable than single-policy leads
  • Verify lead age — insurance leads older than 48 hours drop in quality significantly

Tips for Sellers

  • Include insurance type and current provider info to command premium prices
  • Real-time leads (generated within 24 hours) sell for 3-5x more than aged leads
  • Segment by state — insurance regulations vary significantly

Frequently Asked Questions

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